Thursday, 19 January 2017

Magazine Typography

Theses are a selection of various magazine mastheads from music magazine. The reason behind this blog post was to see what logos were out there and get any ideas for  style, lettering, name and overall appearance. As a whole, I can see that they are all quite different from one another in terms of their fonts. Apart from "Opera", "The musical times", "BBC music" and "The rolling stones", they are sans serif. Most of them are all in capitals to show importance and there are varying colours with black and red being the most popular. I think from this I will be making my masthead in a black bold font as that's what I think most suits the vision I have in mind. Titles like "Vortex" and "Kerrang" portray the brand through the typography, shown the audience clearly that Vortex is more electro and Kerrang is more heavy metal themed with the addition of the exclamation mark to help explain it further.
It was quite interesting discovering the ones that I liked and disliked so I will share them with you:
The ones that I liked were "Billboard", "Rolling Stones" and "Clash". With Billboard I find it is very simplistic due to the standard, narrow sans serif writing which makes it a good and sensible choice for a logo if I was to let it influence me. The Rolling stones logo has a very retro feel to it and I find that different and unique and that's what interests me to it. For a logo is its quite decorative, hand written and the black shadowing gives it a bit of an edge.Even though it is my favourite, I'm not sure I will use it as I don't the vibe of my music magazine.  The Clash logo is the logo I am most inspired by as it is a classic. Its sans serif, in bold and can be read and understood easily.

The magazines that I wasn't much of a fan of were "Bad Sound Magazine" and "4Q". The reason I did not like Bad Sound Magazine was because I found it quite childlike and garish.The ghost like effect on the font seems to me over the top but I understand how it could be use as a long on a magazine and recognises that the reason it looks like that is to show the genre of the magazine. I didn't like the "4Q" one as it looks more like an image than a logo. Also the fact that the '4' and the 'Q' come of the edges can mean that it might be difficult at times to read.

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